Rigging specialist Lift-It promotes from within; expands sales team

Rigging equipment manufacturer and training provider Lift-It Manufacturing, Los Angeles, Calif., has expanded its sales force to facilitate continued growth.

Amanda Brinegar has joined the company as purchasing agent, bringing a wealth of experience in domestic and international dealings and logistics. She was joined by Mayra Torres, who recently completed her undergraduate degree, and will direct marketing support and coordinate training activities with the assistance of Jenny Batchellor, who is pursuing her undergraduate degree.

Mike Gelskey, Sr., CEO, said: "It is difficult to find quality people, even with spiraling unemployment in Southern California. Our newest team members bring a quest for excellence and sense of enthusiasm that is rare to find and is appreciated by our customers."

Meanwhile, Michelle Brown, a long time team member of the Lift-It family, has been promoted to assistant general manager. "Michelle has demonstrated her ability to lead our company in many vital programs over the years and has been instrumental to our growth," said Gelskey. Brown will take more responsibility from Mike Gelskey, Jr., who was recently promoted to vice president. Brown will be assisted by Jessica Wilson and Viviana Collazo.

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