Straightpoint Collects Sustained Business Performance Award

Straightpoint (SP) received the Sustained Business Performance 2017 award at Action Coach’s regional annual awards ceremony, which took place at the Royal Maritime Club in Portsmouth, UK in February.

Action Coach, which helps entrepreneurs and owners overcome the challenges in maintaining a company, works with the load cell manufacturer on matters related to business strategy. This is the second time SP has claimed such an award, having won Business of the Year in 2014. David Ayling, managing director, was on hand to collect the prize.

Gary Mullins, master coach at Action Coach, who works with SP’s team at its Havant, Hampshire-based headquarters, said: “Importantly, this accolade is recognition not just for a successful 2017 but for sustained growth. Against the criteria by which we judge businesses for this award, they were ahead of our other clients.”

Mullins pointed to highlights that stood out SP in a competitive category, including delivery of consistent growth in sales and profit; successful performance over a number of years; the establishment of an organisation in the US; investment in business assets, space, and personnel; and a commitment to the coaching processes and strategy.”

Ayling said, “Gary and his team have helped us put together and implement a strategic council, which is essentially a rolling five-year plan for the business. Whilst the award was attributed to our performance in the previous calendar year, it is actually recognition for our achievements over a period of time and commitment to that plan moving forward. Gary and I share a belief in the importance of a business plan and this award is testament to our tendency to deliver against one.”