Juuso Valtakari joins Leguan Lifts as marketing manager

Leguan Lifts Oy, part of the Finnish Avant Group, has appointed Juuso Valtakari as the new marketing manager. This strategic decision is a strong indication of the company’s goal to maintain its position as a frontrunner in the access platform industry and to expand its influence in global markets.

Juuso brings more than 10 years experience in building international brands and leading multi-layered marketing efforts, making him a key player in realizing Leguan Lifts’ global goals.

“Juuso brings fresh energy, innovative insights, and strong strategic expertise that will elevate Leguan Lifts’ marketing to a whole new level,” says the managing director, Esa Vuorela. “Our goal is to strengthen our position in the global markets as a manufacturer who not only keeps up with the industry standards and development but also sets the direction to everyone else.”

Juuso sais, “We manufacture the best spider lifts in the world. My job is to ensure that this message reaches current users and new potential users who have not yet been introduced to our products or are using alternative methods in their work. Leguan Lifts has always been able to anticipate market trends and adapt to changes. I am truly honoured and excited about this opportunity to work in a company that can adapt swiftly when needed and is not afraid to challenge other major players in the industry.”

Leguan Lifts now plans to make an even stronger breakthrough, particularly in the North American, Australian and Asian markets. The task is a challenging one, as the scope is essentially the entire world, but according to Juusa Valtakari, this only feeds his ambition.

Juuso Valtakari assumed his position on 5 August  2024.